Event Sponsorship Opportunities

FIRST FRIDAYS EVENT SPONSORSHIP

 

First Fridays in Downtown Adrian are a series of family-oriented events organized by the Downtown Adrian Main Street DDA, aimed at revitalizing the historic downtown area. The 2024 lineup features diverse activities, including a dog-focused event, a classic car show, a celebration of Americana, a movie night, an art-themed car show, and a new Fall Fest. The emphasis is on creating a welcoming atmosphere with family-friendly entertainment, diverse food options, and live music. On average these events bring over 45,000 people to Downtown Adrian annually. 

 

What your contribution supports: 

• Community Engagement: Sponsorship helps create opportunities for families and community members to have a positive experience in Downtown Adrian by participating in vibrant events that bring people together.

• Diverse Event Offerings: Sponsoring First Fridays allows for the production of a range of events, including free entertainment and activities, catering to diverse interests and demographics within the community.

• Local Businesses: Sponsoring these events brings customers directly into small businesses, providing unique sales opportunities and fostering economic growth within the community.

• Strengthen Community Bonds: First Fridays events build relationships between residents and the business community, fostering a sense of belonging and camaraderie that strengthens the fabric of the community.

• Promote Downtown Revitalization: By supporting dynamic events like First Fridays, sponsors contribute to the revitalization of Adrian's historic downtown area, making it more attractive to visitors and encouraging repeat visits.

 

Sponsorship Options:

Downtown Presenting Partner - $5,000 (1 available)

• Logo placement on all event promotional materials for all First Fridays events.

• Exclusive mention in press releases and media coverage.

• Recognition as the primary sponsor for all events. 

• Booth placement at all events.

• Dedicated social media posts highlighting the sponsor's contribution for each event.

ROI: High visibility and brand exposure across all events, direct engagement with attendees, exclusive speaking opportunities, extensive media coverage, and enhanced brand reputation.

 

Main Street Leader - $2,500

• Logo placement on event promotional materials and supporting sponsor for four selected First Fridays events.

• Recognition in press releases and media coverage alongside other sponsors.

• Booth placement at the selected events.

• Mention in social media posts leading up to the selected events.

ROI: Good visibility, brand exposure at selected events, direct engagement with attendees, and acknowledgment in media coverage.

 

Maumee Street Partner - $1,250

• Logo placement on event promotional materials and supporting sponsor for two selected First Fridays events.

• Booth placement at the selected events.

• Recognition in social media posts leading up to the selected events.

ROI: Moderate visibility, brand exposure, and direct engagement with attendees.

 

Broad Street Benefactor - $750

• Logo placement on event promotional materials and supporting sponsor for one selected First Fridays event.

• Booth placement at the selected event.

• Mention in social media posts leading up to the selected event.

ROI: Basic visibility, brand exposure, and limited engagement with attendees.

 

Friend of Downtown - $250

• Mention in social media posts leading up to the selected event.

• Logo placement on event promotional materials.

ROI: Basic visibility and brand exposure.

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HALLOWEEN TRICK-OR-TREAT EVENT

 

The Downtown Adrian Trick-or-Treat Event is a family-oriented event organized by the Downtown Adrian Main Street DDA. The streets are closed off to traffic, creating a safe and inviting environment for families to roam freely. With every corner adorned in spooky decorations. Over 50,000 pieces of candy are generously handed throughout downtown, ensuring smiles and laughter echo through the night. The event draws crowds from far and wide, with families and friends gathering to revel in the Halloween spirit together. From the youngest trick-or-treaters to the young at heart, everyone finds delight in this cherished tradition, making it a highlight of the autumn season in Downtown Adrian. On average these events bring over 5,000 people to Downtown Adrian annually.

 

What your contribution supports: 

• Community Engagement: Sponsorship helps create opportunities for families and community members to have a positive experience in Downtown Adrian by participating in vibrant events that bring people together.

• Diverse Event Offerings: Sponsoring the annual Trick-or-Treat event allows for entertainment and activities, catering to diverse interests and demographics within the community.

• Local Businesses: Sponsoring these events brings customers directly into small businesses, providing unique sales opportunities and fostering economic growth within the community.

• Strengthen Community Bonds: The annual Trick-or-Treat event builds relationships between residents and the business community, fostering a sense of belonging and camaraderie that strengthens the fabric of the community.

 

Sponsorship Options:

Trick-or-Treat Trailblazer - $1,000 (1 available)

• Logo placement on all event promotional materials.

• Exclusive mention in press releases and media coverage.

• Recognition as the primary sponsor for the event.  

• Dedicated social media posts highlighting the sponsor's contribution to the event. 

 

Bat Cave Benefactor - $500

• Logo placement on event promotional materials.

• Recognition in press releases and media coverage alongside other sponsors.

• Mention in social media posts leading up to the event. 

 

Skeleton Crew Sponsor - $200

• Logo placement on event promotional materials.

• Mention in social media posts leading up to the selected event.

 

Frightening Friend - $50

• Mention in social media posts leading up to the selected event.

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FARMERS MARKET SPONSORSHIP 

 

The farmers market in Downtown Adrian serves as a vibrant hub where local farmers, artisans, and producers come together to showcase their goods, ranging from fresh fruits and vegetables to handmade crafts and artisanal products. Beyond merely a marketplace, the farmers market embodies the essence of community, fostering connections between residents and local businesses while celebrating the region's agricultural heritage. This gathering place offers more than just access to locally grown and crafted goods; it creates opportunities for people to engage with each other, learn about sustainable practices, and support the local economy. Downtown Adrian provides this invaluable service to strengthen community bonds, promote healthy living, and stimulate economic growth. By offering a platform for small-scale producers to thrive and connecting residents with fresh, seasonal foods, the farmers market enriches the cultural fabric of Downtown Adrian, making it a destination where people can come together, share experiences, and build a stronger, more resilient community. On average the farmers market brings 250 people Downtown each week. 

 

Sponsorship Options:

Market Champion - $1,500

• All benefits of the Farmers' Friend level.

• Exclusive naming rights for a prominent market feature or area (e.g., "Main Stage Presented by [Your Business Name]").

• Opportunity to host a booth or interactive activity at the market for multiple weeks during the season.

• Recognition as the presenting sponsor in all marketing materials, press releases, and media coverage related to the farmers market.

 

Farmers’ Friend - $500

• All benefits of the Produce Promoter level.

• Recognition as the sponsor of a specific market activity or event (e.g., cooking demonstration, live music performance).

• Exclusive sponsorship of a market day theme or promotion, such as "Healthy Eating Day" or "Kids' Day."

• Featured spotlight article in the farmers market newsletter or local newspaper.

 

Produce Promoter - $250

• All benefits of the Harvest Partner level.

• Logo inclusion on event posters and banners displayed at the market.

• Opportunity to distribute promotional materials at the market information booth.

• Invitation to a special networking event with farmers market vendors and organizers.

 

Harvest Friend - $100

• Logo placement on the farmers market website with a hyperlink to your business website.

• Recognition in the farmers market newsletter sent to subscribers.

• Mention in social media posts highlighting sponsors.

• Acknowledgment on a sponsor recognition board at the market entrance.

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STUDENT WELCOME BACK BASE SPONSORSHIP 

 

Downtown Adrian is excited to announce its partnership with both Siena Heights University and Adrian College to welcome their students to town for the school year and immerse them in the vibrant cultural scene of downtown Adrian. This collaborative event fosters a sense of community by including our local students as an integral part of the downtown experience. With food provided and local businesses offering deals and specials exclusively for students, the event not only serves as a warm welcome to newcomers but also as an opportunity for students to explore and engage with the diverse offerings of our downtown area. Through this initiative, Downtown Adrian aims to create meaningful connections between students and the local community, encouraging a sense of belonging and participation in the rich cultural fabric that defines our town. Approximately 1,200 students attend this event annually. 

 

Sponsorship Options:

Gold Sponsorship - $500

• Exclusive logo placement on event promotional materials.

• Recognition as the primary sponsor during event announcements.

• Opportunity to address students and community members during the event.

• Prominent booth placement at the event venue.

• Special mention on social media platforms and event webpage.

 

Silver Sponsorship - $250

• Logo placement on event promotional materials.

• Recognition during event announcements.

• Booth placement at the event venue.

• Mention on social media platforms and event webpage.

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Bronze Sponsorship - $100

• Name listing on event promotional materials.